A Perspective on DISH's 2Q Sub Loss

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A Perspective on DISH's 2Q Sub Loss


The second quarter subscriber loss for DISH Network may be unprecedented in DBS circles. But it's not the first set of customer defections for the satellite business.

For years, viewers have been ditching big dish C-Band services. At one point, C-Band customers totaled more than 2 million. As of November 2007, the number of C-Band users paying for programming services stood at 38,743, stated numbers from Motorola's C-Band access control unit.

Still, the DISH second quarter subscriber losses are a first for the DBS side of the business. And the drop illustrated some slowing customer enrollment trends for the No. 2 small dish company.

In the first quarter, DISH Network reported that it netted 35,000 customers, for a total of 13.815 million. For comparison, in second quarter 2007, the company added 170,000 net new subscribers, ending the period with approximately 13.585 million subscribers.
 
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